Privacy Policy

Last updated: May 10, 2025

At PureLeaf Stevia ("we", "us", or "our"), we are committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, contact us, or submit inquiries.

1. Information We Collect

We may collect the following types of information:

Personal Identification Information: Name, email address, phone number, company name, and country.
Business Information: Wholesale interests, estimated volumes, and product preferences.
Technical Data: IP address, browser type, device information, and cookies (see Section 6).
Communication Data: Messages and inquiries you send via our contact and wholesale forms.

2. How We Use Your Information

We use the information we collect for the following purposes:

To respond to your inquiries and provide customer support.
To process wholesale and distribution partnership requests.
To send you newsletters, updates, and marketing communications (with your consent).
To improve our website, products, and services.
To comply with legal obligations and prevent fraudulent activity.

3. Legal Basis for Processing (GDPR Compliance)

As we operate within the European Union, we process your personal data under the following legal bases:

Consent: When you subscribe to our newsletter or accept cookies.
Contractual Necessity: When you request wholesale information or enter into a business relationship.
Legitimate Interests: To improve our services and respond to inquiries.
Legal Obligation: To comply with applicable laws and regulations.

4. Data Sharing and Disclosure

We do not sell, trade, or rent your personal data to third parties. We may share your information with:

Service Providers: Third-party vendors who assist with email delivery, form processing (FormSubmit), and website analytics.
Legal Authorities: When required by law or to protect our rights.

All third-party processors are GDPR-compliant and bound by confidentiality agreements.

5. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Inquiry data is typically retained for 24 months.

6. Cookies and Tracking Technologies

Our website uses cookies to enhance user experience, analyze site traffic, and remember your preferences. You can control cookie preferences through our cookie banner or your browser settings. Essential cookies cannot be disabled as they are necessary for basic site functionality.

        
        Types of cookies we use:

        - Essential cookies (session management)

        - Analytics cookies (to understand site usage)

        - Preference cookies (to remember your cookie consent)

7. Your Data Protection Rights (GDPR)

Under GDPR, you have the following rights:

Right to Access: Request a copy of your personal data.
Right to Rectification: Correct inaccurate or incomplete data.
Right to Erasure ("Right to be Forgotten"): Request deletion of your data.
Right to Restrict Processing: Limit how we use your data.
Right to Data Portability: Receive your data in a structured format.
Right to Object: Object to processing based on legitimate interests.
Right to Withdraw Consent: At any time for consent-based processing.

To exercise any of these rights, please contact us at privacy@pureleaf-eu.shop. We will respond within 30 days.

8. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or alteration. All form submissions are encrypted via HTTPS.

9. International Data Transfers

Your information may be transferred to and processed in Kenya (where our stevia is grown) and within the European Union. We ensure adequate safeguards are in place for such transfers.

10. Children's Privacy

Our website is not intended for children under 16. We do not knowingly collect personal data from minors.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

12. Contact Us

If you have any questions about this Privacy Policy or your data, please contact us at:

PureLeaf Stevia
Email: privacy@pureleaf-eu.shop"
Address: Friedrichstraße 813, 10117 Berlin, Germany